"Principles of Design" is back in stock. We were going to do only a single press run, but it sold out so quickly and enough people expressed disappointment at not getting it, that we decided on another – and the new books are now at our warehouse.
"Principles of Design" was first published in 1916 under the title "Industrial Arts Design" and written by William H. Varnum (1878-1946). We renamed it "Principles of Design," which is a far more apt title. The book was written to teach shop teachers how to teach furniture design. And the book reads like the syllabus for an excellent college-level course in the fundamentals of furniture design.
Varnum lays out a series of step-by-step rules to guide the reader through the process of designing furniture, pottery and metalwork. It begins with function and form, of course. But it then delves into common-sense rules for dividing up a form both horizontally and vertically. These rules work. And once you read them and see the accompanying illustrations, I think you'll say: "Of course."
Varnum explains how to "enrich" the shape or contours of a design. Then how to enrich the surfaces. And there is an excellent section on using color.
Many of these rules have been embedded in buildings and furniture for centuries. Many of us know the rules innately. But Varnum puts them to paper in ways that allow us to use them to create new works.
"Principles of Design" was written during the waning years of the American Arts & Crafts movement, so the examples used in the book are gorgeous Craftsman designs and earlier traditional forms. Varnum's rules apply to all furniture forms, but the austerity of the Arts & Crafts pieces in the book help make the use of his rules easy to comprehend and digest.
The original printing of this book was gorgeous, so we sought to equal or exceed its specifications. The book is 7" x 9-5/8" and printed on #80 matte coated paper, which is a close match to the original. Because some of the details in the photos are dark, we chose a press that could do stochastic printing, which gives sharper detail. The book's signatures are sewn together, backed with fiber tape and wrapped with heavy boards. The covers are wrapped in cotton cloth and printed in gold foil.
Like all our books, "Principles of Design" is printed in the United States. It is $41 plus shipping.
No comments:
Post a Comment