75% of online shoppers rely on product images to make the buying decision, while 22% returns happen because the product looks different in reality.
Creating and building an ecommerce brand is a tricky business. In an increasingly crowded marketspace players are vying to attract potential customers to visit their site and make purchase. However, there are multiple factors at play that impact the rate of conversion, but none as important and critical as product images on the ecommerce store.
As we rapidly make our way towards visually-driven commerce, well managed images have great potential to drive customer confidence. Today, consumers mostly know what they wish to purchase when they visit the online store and at times search for product/s directly. And when they visit the online store, before anything else, they expect to see high-quality product images to get a feel of how the actual product might look in terms size, texture, color shape etc. Clearly product image management has become a prerequisite, as it plays a crucial role in helping brands cut the noise, be distinct and attract consumers.
- Why do you need image management?
2. How can image management help?
#1 Images provide instant information
#2 Well-managed images ensure visibility in marketplace
#3 Image SEO can drive more traffic
#4 Responsive images deliver consistent experience
3. Tap into the potential of well managed images
A streamlined image management process can truly help uncover the potential of images in maximizing traffic and in turn conversion.
Comprehensive image management services can help you in simplify this workflow, improve website ranking and enhance customer experience.
Read more here: https://www.springbord.com/blog/drive-more-traffic-to-your-ecommerce-storefront-with-image-management-services/
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